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In the News

NYC’s Premier Pet Care & Training Service

It’s a Dog’s Life NY has been featured in the national and international press, including The New York Times, the London Telegraph and the Wall Street Journal.  Check out our articles & videos below.

So Your Dog Can Roll Over. Can It Pass a Co-op Board Interview?

Blowouts and bowties, Xanax and Zoloft. New York’s co-op buyers and their dogs are jumping through all sorts of hoops to get precious approval.

A Step Up in Pooch Pampering

Elena Gretch, founder of one of New York’s most high-end dog walking services, pulls out all of the stops for pet parents who demand the very best for Fido.

Civility on The Way Out? Add Dogs to That List

It’s A Dog’s Life NY Founder Elena Gretch speaks to The New York Times about some of the daily challenges faced by NYC dogs.

Co-Op Boards Interview Tenants’ Dogs

Elena Gretch, who owns the upmarket urban pet-services purveyor It’s a Dog’s Life, offers insights on prepping dogs for their co-op board interviews.

End Times: Dog Interviews, Bike Ads And Prince

Can you coach a dog for his big sit-down with a cheerless co-op board? Celebrity dog trainer Elena Gretch says, yes you can.

The APDT Chronicle of The Dog Interviews Pet Expert Elena Gretch

The Association of Pet Dog Trainers interviews Elena Gretch to discuss her successful pet care company It’s A Dog’s Life NY.

Holistic Select Natural Pet Food Launches Online Health Tool

Pet Expert Elena Gretch partners with Holistic Select Pet Food to develop a health scale, and offers advice on creating a healthy environment for your pet.

Some Swanky NYC Co-Ops Require Dog ‘Interviews’

The board would like to meet your dog. Smart New Yorkers call upon celebrity trainer Elena Gretch to help their dogs ace the interview.

For One Start-Up, Every Dog Has it’s Day

Entrepreneur and It’s A Dog’s Life NY Founder Elena Gretch turns her passion for pups into a successful business.

Dog Interview Prep is The Next Big Business

Gothamist talks to dog trainer Elena Gretch about the canine co-op board interview process.

How to Get Your Dog Past a Co-Op Board

Just because a co-op says it’s “dog friendly” doesn’t mean it will welcome yours. Pet Expert Elena Gretch provides insight on the process.

Now Even Puppies Must Withstand Withering Scrutiny of Co-Ops

As if co-op boards weren’t onerous enough. Not only must humans undergo their withering scrutiny, but so too must dogs!

Some Tips For The Obamas on Their New Pup

Bo, the Obama family’s new Portuguese water dog, is sure to get the best presidential care. Pet Expert Elena Gretch offers some advice for the first family on training their new pup.

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